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Empowering Women Through Travel: The ELENOURA Retreat in Greece

February 15, 2025

Planned and Coordinated by Avventura Vida 🧡 Traveling is more than just seeing new places—it’s about transformation, connection, and purpose. In September 2024, I, Maria Herrera, founder of Avventura Vida Travel & Retreat Experiences, had the honor of planning and designing an extraordinary retreat for my client, Erika, founder of ELENOURA. This retreat was curated […]

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Planned and Coordinated by Avventura Vida 🧡

Traveling is more than just seeing new places—it’s about transformation, connection, and purpose. In September 2024, I, Maria Herrera, founder of Avventura Vida Travel & Retreat Experiences, had the honor of planning and designing an extraordinary retreat for my client, Erika, founder of ELENOURA. This retreat was curated to empower women in business by embracing branding, femininity, and a deep connection to purpose, while also making a meaningful impact by supporting and uplifting local women in the destinations we visited.

A Retreat with Purpose: Supporting Women in Business

This retreat was unique in its mission—not only did it create a space for personal and professional growth, but it also supported local women entrepreneurs and refugees through community-driven initiatives. Erika’s vision included donating funds raised through the retreat to assist refugee women in launching and sustaining their businesses, as well as providing funding for weightlifting equipment and business branding expertise. Our volunteer activities with ANKAA Project and Yoga for Refugees allowed participants to directly engage with and empower the women we were supporting.

Athens: The Perfect Blend of History, Culture, and Connection

Our journey began in Athens, where attendees stayed at Fresh Hotel Athens, a Marriott Bonvoy Design Hotel—a chic, modern retreat in the heart of the city. The capital city served as the perfect backdrop for our blend of cultural exploration, women-led workshops, and immersive experiences.

Highlights of Our Athens Experience

  • “Divine Feminine in Ancient Greece” Workshop – A deep dive into the history of femininity and its influence in ancient Greece.
  • “Ode to a Woman” Private Guided Tour of the Acropolis & Acropolis Museum – Led by an expert female guide, this tour explored the significance of women in ancient Greek society.
  • Plaka and Anafiotika Walking Tour & Greek Wine Tasting – A perfect balance of history, local charm, and indulgence.
  • “Embroidered Bread of Mesogaia” Workshop – A beautiful culinary tradition, symbolizing connection and heritage.
  • Visit to the Temple of Poseidon at Sunset – A breathtaking moment of reflection overlooking the Aegean Sea.
  • Founder Workshops – Led by Erika, focusing on branding, purpose, and feminine leadership in business.

Volunteer Activities: Giving Back to Women in Need

  • ANKAA Project – Supporting refugee women through entrepreneurship and skill-building programs.
  • Yoga for Refugees – A meaningful way to contribute through movement, mindfulness, and connection.

A Day Trip to Hydra Island: Tranquility and Inspiration

A short ferry ride took us to Hydra Island, a car-free oasis known for its stunning architecture, artistic atmosphere, and rich history. The group enjoyed a guided walking tour, exploring the island’s hidden gems and savoring the peaceful surroundings. This day was about disconnecting from the fast pace and reconnecting with oneself in a serene, inspiring environment.

Creating Sacred Spaces for Growth and Connection

One of the key elements of this retreat was ensuring every attendee felt deeply connected to themselves, the group, and their purpose. Instead of traditional wellness activities like yoga and meditation, we engaged in transformative workshops led by Erika, where we explored themes of purpose, femininity, and the power of supporting women. These discussions delved into how experiences like travel and volunteering can be life-changing, offering not just personal growth but a profound way to reconnect with ourselves and our mission in life and business.

Through guided conversations, we uncovered the impact of aligning our work and personal values, fostering an environment of self-discovery and empowerment. These sessions allowed attendees to leave with a renewed sense of clarity, direction, and a deeper understanding of the significance of conscious travel and purpose-driven action.

Culinary Experiences: A Blend of Tradition and Upscale Greek Cuisine

Greek cuisine was an integral part of this retreat, and we ensured that every meal was a thoughtfully curated experience. We crafted a perfect balance between authentic local tavernas and Michelin-starred restaurants, allowing attendees to experience the full spectrum of Greek culinary excellence.

From learning traditional recipes and savoring home-cooked meals at family-owned tavernas to indulging in elevated fine dining experiences, every meal was more than just nourishment—it was a cultural immersion and a connection to the people of Greece. Each restaurant and dining experience was chosen to reflect the heart and soul of Greek hospitality, offering both comfort and sophistication in every bite.

Final Reflections: A Retreat That Leaves a Lasting Impact

The ELENOURA Retreat was more than just a trip—it was a movement of women supporting women, whether through entrepreneurship, storytelling, or direct community impact. Each attendee left not only with newfound clarity, empowerment, and business insights, but also with the knowledge that their journey had contributed to something greater than themselves.

This retreat embodied what I love most about travel—curating experiences that transform lives, create deep connections, and uplift communities.

Are You Ready to Experience the Power of Transformational Travel?

If you’re seeking an intentional, purpose-driven retreat or curated travel experience, Avventura Vida Travel & Retreat Experiences is here to bring your vision to life. Let’s create something extraordinary together.

Safe travels and purposeful exploring!

Written by Maria Herrera, Founder of Avventura Vida Travel & Retreat Experiences

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Meet Maria - Founder
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Hello! I'm Maria, the driving force behind Avventura Vida Travel. As an Ecuadorian Latina, I'm fueled by a passion for wellness, fitness, adventure, and vibrant cultural exploration. My brand centers on crafting transformative travel experiences that empower women and ignite change. I'm dedicated to supporting communities, nurturing sustainability, and safeguarding our planet. Gastronomy and adventure? They're key players in our journey of discovery.

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