Avventura Vida is a boutique retreat planning and curated travel company based in Southern California. We specialize in wellness retreats, corporate offsites, group journeys, honeymoons, and destination events — designed for people who travel to genuinely experience the world, not just pass through it.
Our specialty: Europe and Latin America, off the beaten path, with boutique properties, local chefs, and the kind of cultural immersion that changes something in you.
The world is waiting
to be felt, not just seen.
You're not the kind of traveler who wants to check a country off a list. You're all about the meal that tastes like the place, the trail that earns the view, the moment where you completely forget what day it is. You'd rather go somewhere slowly and deeply than rush through six cities in ten days.
But most travel doesn't give you that. You plan, you research, you show up — and somewhere between the airport lounge and the hotel checkout, you realize this still wasn't quite it. The property was fine. The itinerary was full. And yet you came home and immediately started looking for the next one.
That kind of travel doesn't happen by accident. It's designed — with real local relationships, ground-level knowledge, and someone who has actually been there. That's what we do.
You don't want to go somewhere. You want to feel somewhere. There's a difference.
Wellness retreats for communities and brands. Corporate offsites for teams that want more than a conference room. Boutique hotel integration for properties ready to host retreat groups with intention.
In Ecuador, Colombia, Greece, Italy, and beyond — we handle every detail so you can be fully present with your people.
Retreats & Corporate Experiences
Fully personalized travel design for individuals, couples, honeymoons, families, and multigenerational groups. Three service tiers — full design, destination guidance, or boutique hotel access.
Curated Group Journeys
Our own curated small-group journeys — designed, hosted, and led by Maria. Women's journeys through Latin America. Cultural experiences through Europe. 2027 trips now in planning.
Avventura Vida Experiences
Monthly bookkeeping and financial strategy for wellness, beauty, creatives, and service businesses.
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Bookkeeping
The right place to start
- You travel to experience the world, not to say you've been somewhere
- You want someone with the right people on the ground — real supplier relationships, not a database search
- You're planning a corporate retreat or team offsite that should actually transform your team, not just take them somewhere nice
- You have a group — family, friends, colleagues — and want an experience that brings you closer together and gives you something to carry home
- You're a couple planning a honeymoon or milestone trip and want it to be genuinely unforgettable
- You own a boutique hotel or retreat center and want to attract and serve wellness retreat groups the right way
- You care about traveling responsibly — supporting local economies, protecting the destinations you love, and leaving places better than you found them
You're in the right place if
How it works
Simple to start.
01. Reach out
02. We talk
A free 30–45 minute call to explore your needs and make sure we're the right fit.
03. We send a proposal
A clear, scoped proposal with a timeline and investment. No surprises.
04. You show up and be present.
We handle every detail. Your only job is to experience it fully.
Hola, I'm Maria
Welcome!
I'm here for the travelers who feel everything — and want a trip designed around exactly that.
I've planned retreats on three continents — from the highlands of Ecuador to the islands of Greece to the riads of Morocco. I'm bilingual, I know these destinations from the inside, and I've spent years building the local relationships that make the difference between an experience that's beautiful and one that genuinely stays with you.
Based in Southern California. Operating between Europe, Latin America, and beyond.
- Tara LaFerrara., Attendee, Ecuador's Retreat (Produced by maria Herrera for Diana Davis)
“María is incredible. She does such a beautiful job of making everyone feel welcome and comfortable from the second you walk in the door.”
She will do the most to make sure you are well-fed, happy, and more. I’m honored to have met her and be in her world of what she does best!
- Tasia, Client
"Maria was an incredible partner in facilitating my women's retreat in Morocco."
She has impeccable attention to detail, a resilient and persistent spirit, and was able to show up with a smile while making sure all guest needs were handled. It's challenging to be on the ground organizing a retreat, and Maria was phenomenal about triple-checking every detail of our itinerary and keeping everything moving as smoothly as possible. I would highly recommend any traveler or trip host to work with her.
- Caitie Corradino, Attendee, Ecuador Retreat (Produced by maria herrera for Diana Davis
Mariajose was an integral piece in making this retreat so special. I felt supported, safe, and well taken care of every step of the way, from registration to departure back home.
As Somone with dietary restrictions I never expected to be able to eat every meal not only did I get to eat every meal alongside everyone else Mariajose Made sure I had a meticulously prepared 3 course meal for breakfast lunch and dinner she went above and beyond expectations coordinating every activity fdown to the last detail i was so impresses can;t thank her enough.
The world is not a backdrop.
It's the whole point.
From the highlands of Ecuador to the islands of Greece, from the riads of Morocco to the coast of Portugal — we work where our ground-level relationships and local knowledge run deepest.
Based in Southern California. Operating between Europe, Latin America, and beyond.
